Take it personally

Style is personal. Passion is personal. Life is personal. So are watches.

In our first post, we posed the question about what a watch means to you. It can be a memory, an heirloom, a milestone, or even a flex. Today, we are going to pose a challenge; the next time you purchase a watch, take it personally.

An example can be seen in the photo below. On the left is my wedding band; a two-toned ring with three diamonds in a gypsy style. On the right is one of the first watches I ever purchased from a small brand called Josef & Joseph. When wearing the two pieces on my left hand, my arm becomes a symbolic meaning of achievement: appreciation of milestones while enjoying the moments they came from.

My wedding band next to my Josef & Joseph date-only. The two pieces with diamonds and two-tone metals creates a full picture and story of acknowledging milestones while enjoying the moments

The next time you walk into a watch store, ask yourself some questions:

1. What are you celebrating?

2. What is your style?

3. Does this watch look and feel "like you?"

4. When do you plan to wear it? Everyday or on special occasions?

Just like with life, make your watch personal; make it you.